Annual Event Branding & Marketing Support
Project overview
We provide year-round branding and marketing support for Tickle My Money Bone®, Crusaders 4 Change’s signature annual comedy event that makes financial empowerment fun. From event branding and promotional strategy to sponsor outreach and post-event recap content, our team helps ensure each year’s event builds on the last in visibility, turnout, and production quality.
Project Details
Crusaders 4 Change (C4C), a Maryland-based financial wellness organization, partners with us each year to bring Tickle My Money Bone® to life, an event that pairs professional comedians with relatable money stories to make financial literacy approachable and entertaining. Now heading into its 7th consecutive year, the event has grown steadily each cycle, with stronger audience turnout, more engaged sponsors, and increasingly polished production value.
Our involvement spans the full event lifecycle. We develop the event’s branding and visual identity each year, along with the creative direction for its promotional campaign. This includes designing assets for social media, email marketing, and sponsor and partner outreach, ensuring every touchpoint reflects C4C’s mission while building excitement ahead of the event. We also advise on paid advertising efforts to extend the campaign’s reach and provide production support for additional creative needs, including signage, lighting graphics, and other on-site branded elements.
Following each event, we support C4C’s post-event efforts by developing sponsor thank-you materials and providing creative support for video recap content, helping C4C maintain momentum with attendees and partners well after the event wraps.
As a long-term creative partner, we’ve had the opportunity to watch Tickle My Money Bone® evolve firsthand, from growing audience awareness to stronger sponsor relationships and a more elevated event experience each year. This ongoing collaboration reflects the kind of long-term, retained partnership we value most: one where we function as an extension of our client’s team, invested in their growth year over year.
